Comparing the differences between types of trailers - Incredibles 2

Comparing the differences between types of trailers - Incredibles 2

I am going to be looking at a teaser trailer, theatrical trailer and TV spot for the film Incredibles 2 and comparing the differences between the types of trailers.

Teaser Trailer:

• Production company names are shown at the start - Disney and Pixar.
• Impact sounds.
• The Incredibles logo.
• Blank red room.
• Only two characters are shown - no character develop.
• Very brief outline of what will take place - discovering the baby has powers.
• Non specific release date - Summer.
• Social media hashtag.

Theatrical Trailer:

• Disney production logo shown at the start.
• Trailer starts with a scene from the film.
• Pixar production logo is shown.
• All the main characters are shown, and developed than the teaser.
• Better understanding of the storyline.
• Slow pace of editing at the start and speeds up towards the end, showing action shots.
• Non specific release date - Summer.
• Taglines.
• The Incredibles logo and name of the film is shown very near the end, followed by another short clip.
• Exact date is shown at the end.
• Social media hashtag.

TV Spot:

• Production company logos.
• Characters shown but not developed.
• Quick pace of editing - lots of action shots.
• Music specific to the genre.
• Voiceover (not from the film).
• Taglines.
• Name of film shown at the end.
• Exact release date.
• Rating.